Digital Marketing Biography
Stossel intended to go work at Seattle Magazine, but it had gone out of business by the time he graduated. His contacts there, however, got him a job at KGW-TV in Portland, Oregon, where Stossel began as a newsroom gofer, working his way up to researcher and then writer. After a few years, the news director told Stossel to go on the air and read what he wrote. Stossel, who confesses to having been frightened of being on the air, has expressed embarrassment at watching videos of his early performances. Nonetheless, Stossel says his fear spurred him to improve, examining broadcasts of David Brinkley and Jack Perkins to imitate them. Stossel also struggled with a stuttering problem he had harbored since childhood. After a few years of on-air reporting, Stossel was hired by WCBS-TV in New York City, by Ed Joyce, the same news director who hired Arnold Diaz, Linda Ellerbee, Dave Marash, Joel Siegel and Lynn Sherr. Stossel was disappointed at CBS, feeling that the journalism was of a lower quality than in Portland, and disliking the lower amount of time devoted to research done there. Stossel cites union work rules that discouraged the extra work that Stossel felt allowed employees to be creative, which he says represented his "first real introduction to the deals made by special interests". Stossel also "hated" Joyce, who he felt was "cold and critical", though Stossel credits Joyce with allowing him the freedom to pursue his own story ideas, and with recommending a clinic in Roanoke, Virginia that largely cured Stossel's stuttering problem.[11]
Stossel grew continuously more frustrated with having to follow the assignment editor's vision of what was news. Perhaps because of his stuttering, he had always avoided covering what others covered, feeling he could not succeed if he was forced to compete with other reporters by shouting out questions at news conferences. However, this led to the unexpected realization for Stossel that more important events were those that occurred slowly, such as the women's movement, the growth of computer technology, and advancements in contraception, rather than daily events like government pronouncements, elections, fires or crime. One day, Stossel bypassed the assignment editor to give Ed Joyce a list of story ideas the assignment editor had rejected. Joyce agreed that Stossel's ideas were better, and approved them.[11]John F. Stossel was born on March 6, 1947[8] in Chicago Heights, Illinois, the younger of two sons.[9] He grew up on Chicago's affluent North Shore and graduated from New Trier High School.[10] Stossel characterizes his older brother, Tom, as "the superstar of the family", commenting, "While I partied and played poker, he studied hard, got top grades, and went to Harvard Medical School." Stossel characterizes himself has having been "an indifferent student" while in college, commenting, "I daydreamed through half my classes at Princeton, and applied to grad school only because I was ambitious, and grad school seemed like the right path for a 21-year-old who wanted to get ahead." Although he had been accepted to the University of Chicago's School of Hospital Management, Stossel was "sick of school", and thought taking a job would inspire him to embrace graduate studies with renewed vigor.[9]
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