Choosing A Niche Market Biography
On July 20, 2007, The Wall Street Journal[23] revealed that Mackey was, for at least seven years, using the pseudonym "Rahodeb" (an anagram of his wife's name, Deborah) to post to Yahoo Finance forums. He referred to himself in the third person and criticized rival supermarket chain Wild Oats Markets.[24] The Federal Trade Commission[25] approved a complaint challenging Whole Foods Market’s approximately $670 million acquisition of its chief rival, Wild Oats Markets, Inc. It authorized the FTC staff to seek a temporary restraining order and preliminary injunction in federal district court to halt the deal, pending an administrative trial on the merits. After an extensive regulatory battle with the FTC, a federal appeals court consented to the deal. Whole Foods officially completed their buyout of Wild Oats on August 27, 2007.
In May 2008, after an SEC investigation cleared him, Mackey started blogging again. In a 2,037 word post, he wrote about why he began blogging in the first place and how his upbringing drove him to defend himself and Whole Foods. He admitted he made a mistake in judgment, but not in ethics.[26]On December 24, 2009, Mackey resigned from the position of Chairman of the Board of Whole Foods Market, a position he held since 1978. On his blog he said, "John Elstrott will now take the title of Chairman of the Board, which will accurately reflect the authority and the responsibilities that he has had for many years." Mackey remains a member of the Board of Directors. [2Mackey had a longtime relationship with Mary Kay Hagen.[3]
He married his current wife, Deborah Morin, in 1991.[28] They have no children. Both practice yoga. They spend the week in Austin and weekends at their 720-acre (291.4 ha) ranch 40 miles (64 km) west of Austin.
Mackey is a major philanthropist who has contributed up to $1 million a year to animal welfare groups and other charities.[3]
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
Choosing A Niche Market
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